Det har under natten framkommit uppgifter om att Google vill göra sin webbläsare Chrome säkrare. Men vad betyder egentligen det?
Det ser som sagt ut som att Google kommer försöka göra webbläsaren Chrome till en ännu säkrare webbläsare då sökjätten kommer med dessa funktioner till webbläsaren i framtiden:
- We’re exploring how to deliver ads to large groups of similar people without letting individually identifying data ever leave your browser
- Publishers and advertisers need to know if advertising actually leads to more business. If it’s driving sales, it’s clearly relevant to users, and if it’s not, they need to improve the content and personalization to make it more relevant.
- Publishers today often need to detect and prevent fraudulent behavior, for instance false transactions or attempts to fake ad activity to steal money from advertisers and publishers.
- With a privacy budget, websites can call APIs until those calls have revealed enough information to narrow a user down to a group sufficiently large enough to maintain anonymity. After that, any further attempts to call APIs that would reveal information will cause the browser to intervene and block further calls.
Det kommer således även bli mycket intressant att se hur Google kommer kunna fortsätta utveckla Chrome.